That is the first step. The personal cult of Mao Zedong is due to his long-term hold of the prestigious and powerful position of the party’s chairman. The Party Secretary General is just an important administrative position. In theory then, the person in office is only the number one among those with similar status. You can’t buy happiness but you can buy books poster. The second is, relatively separate decision-making and compliance. The general secretary and the secretariat led by him are an executing agency, not a decision-making position. The supreme decision-making apparatus is the Politburo Standing Committee.